Make More Sells With Colors

How Colors Effect Our Emotions?

One of the most interesting things to me is how colors effect the way we think and feel. They effect us whether we are aware of it or not. Some colors effect us more then others but they all have their own individual properties that effect the way people feel.

All colors don't effect all people in the same ways, however, there have been extensive studies done that show how colors effect the majority of people in the same ways. As with all rules, there are exceptions, but to ignore the power of colors would be to ignore an essential element of a good website design.

Another extremely important element to colors is not only the properties or emotions each color conjures up in each of us, but also how combinations of colors make people feel. And to further complicate your perfect color selection you also have to be concerned with the fact that people have to be able to read your content or the most beautiful color in the world will be for nothing. No matter how important the content on your site may be to someone, if they can't read it due to bad color selection they will leave in search of another site to serve their needs.

Here are only a few colors and what emotions have been shown to be raised with each.

Green jealousy, good luck, and harmony
Blue calming, peaceful and builds trust
Red color of action, anger, Love, impulse and impatient
Purple nobility, spirituality and creativity, passion
White pure color, innocent and clean
Black serious, mysterious, mournful and lifeless
Yellow happy, cheerful and joy
Orange positive, enthusiastic and warmth

People believe you can even see colors in music, one thing is for sure though, colors cause a physical and emotional reaction in each of us. Colors can cause headaches, sickness, relaxation, pleasure, tension, passion, peacefulness or irritation.

There are literally hundreds of sites dedicated to the research and insight into colors and the reactions they cause in the people viewing them. We'd suggest that you do as much research into this area of your website as you can stand as in the long run it will pay off in sales or return visits to your site.

Janeth Duque Website Design

Eliminate Your Competitors With 2 Simple Steps

In business, having competitors goes with the territory. There's almost... Read More

The Forgotten Market

There are a great many online business people who are... Read More

Strategic Internet Marketing

I met Sue at a recent networking event. She is... Read More

Make Your E-Mail Signature File WORK for You!

You're probably familiar with e-mail signature (or "sig") files -... Read More

Planning Your Postcard Marketing Campaign

Before you create your postcard, do a little planning. Ask... Read More

The Process of Change in Marketing Approaches

In a world economy that is in constant flux and... Read More

Developing A Focused Marketing Strategy

You want all of your marketing messages to have a... Read More

10 Start Up Marketing Tips

This list has been compiled as a result of years... Read More

Recipe for Success

Special event and a special recipe- hand it out on... Read More

Reinventing The Wheel

Revolutionary ideas have always been the mark of mankind. It's... Read More

Marketing Strategy and Template for Independent Professionals

Having a marketing strategy and marketing approach is very important.... Read More

Inform vs. Excite

excite v. 1 a: to call to activity b: to... Read More

Maximizing Your Yellow Page Investment

Yellow Page users are the hottest of all prospects ?... Read More

Use Events to Market on the Internet

Having difficulty knowing what to offer people online? Worried that... Read More

10 Beer Budget Event Marketing Tips

Are you planning an event or participating in a trade... Read More

CRM Star Wars: When Marketing is from Venus and IT is from Mars

Inherent tensions exist between marketing and IT. This is often... Read More

Basic Marketing Dope

Sometimes the simplest data is the best. Marketing is not... Read More

Why Doubling Your Fees Can Increase Business: How Pricing Affects Buyers Decision Making Process

Want to know the simple way to get all the... Read More

Educating Your Customers

One of the biggest marketing mistakes businesses make today is... Read More

Marketing Tips- Who Are You Competing With?

Before you can market, you need to know who you... Read More