|
|
|
|
|
|
|
|
|
|
|
Larger companies have learned that collecting art adds something special to its overall corporate image. An art collection may include art on display in waiting, or general areas. Larger collections may focus on education programs for the employees of the company and partnerships with area museums or art spaces.
Unfortunately the kind of art programs and collections afforded by multi-billion dollar companies, are not usually within reach for companies without an extensive art budget, if it's even considered at all. However, if you are ready to use some creative thinking you can create an art program, add new art to your workspace, and increase employee satisfaction. If you're interested, keep reading and get started with Artistic Lifestyling at work.
As business owners, one of the first design decisions we make are for our business cards. They are your client's very first impression of your company. A well-designed card should convey both a text message and a feeling. People really do pick up and collect business cards they are attracted to ? even if they don't need the services right away. If you take the time to have the card designed by a true artist, chances are you will be pleasantly surprised by the results.
I stumbled on what I consider to be a couple of great business card design companies owned by Daniel Will-Harris http://www.will-harris.com/design/bizcards2.htm and Victoria Arico at http://www.lookslikejoy.com/BusinessCards.html. I prefer designers rather than mass-produced templates for many reasons, but primarily because I don't want to see my 'logo' on someone else's card. The image conveyed on your business cards, should match your work environment in terms of appearance and energy. A modest art program at work can help to unify your corporate image for your clients and employees.
Even if your company already has an art collection, it often doesn't include art for personal workspaces. People spend so much time at work that it is important to encourage them to create a sense of individuality with personal art that appeals to them. Shared or open spaces might be perfect for a small water feature to help keep competing noises down. It's best not to be too extreme in choices of art on these walls, but a couple of modest pieces, a collection of small art postcards or even a small sculpture can bring instant interest to a workspace. Because selecting art can be a bit tricky, guidelines or policies created for the company help people keep their art selections appropriate for the workspace.
If you are lucky enough to have room in your workplace for public art, you can use the space for rotating art shows by artists from across the country. You can also commission murals, sculpture or faux finishes to add creative and artistic touches to your space. Remember there is no need to over do it at work, but do consider the feeling you want to express. If you are in a hectic work environment choose art that makes you feel instantly calm in the midst of chaos.
There are so many ways to artistically enhance your workspace. Hold some after-hours art classes or host an exhibit that features art created by your employees. It's a modest investment that gives back over and over again, and also helps support local arts in your community. Use your imagination and put together a great arts program at work that will encourage employee creativity, interest in your company, and add to your overall company image.
About The Author
Lise Richards is an Artistic Lifestylist and owner of The Creativity Center, Inc and Red Door Gallery. Her Artistic Lifestyling program helps all people live more creatively in artistically designed spaces. Visit the company online at www.centerofcreativity.com; director@centerofcreativity.com
Did you know generating positive media coverage is four times... Read More
Advertising is a powerful and somewhat frustrating marketing tool. It... Read More
One way to make extra money or start a... Read More
Electronic display signs are used nowadays in great extent to... Read More
All sales begin with some form of advertising. To build... Read More
I'm sure while you have seen many tips on advertising,... Read More
Often considered as "plain Jane's" of the print world, trade... Read More
I hear it often, "advertising in the Yellow Pages directory... Read More
For Everyone Who Has Ever Struggled Sorting Out Benefits From... Read More
To succeed in today's crowded marketplace where most of the... Read More
Cable has grown from 13 houses connected together in 1948... Read More
A professional business card says more about you and your... Read More
Your Yellow Page Ad Deserves More than 10 Minutes of... Read More
1) Include a coupon in your large ads. This can... Read More
Sorry, I Don't Seem to Have a Business Card With... Read More
It is a given that billboard advertising "outdoor" is not... Read More
Advertisers that are beginning to focus on the young Hispanic... Read More
Question: What do you think the most important part of... Read More
Many prospects skim through catalogs and brochures, glancing at the... Read More
We all are looking for ways to market our businesses... Read More
Different Types of Station ContactReaching radio hosts (for the purpose... Read More
Traditional brochures typically tell the story of your company, i.e.... Read More
Advertising in the paper works for many people in business.... Read More
Ask some businesses about radio advertising and they'll tell you... Read More
So you've decided to run a print ad in your... Read More
Without a powerful headline, your message stands little chance of... Read More
When you hear claims like??Best Lawnmower in the country?Absolute Lowest... Read More
Yellow Pages Ads - Buying SecretsOK- let's agree that many... Read More
I just read some advertising suggestions on an Internet marketing... Read More
I caught myself wracking my brain over what kind of... Read More
Your business is listed in the Yellow Pages whether you... Read More
Well, Super Bowl XXXIX is history. Too bad for the... Read More
Buyers Don't Rely on the Yellow Pages Like They Used... Read More
In the business of marketing and advertising, it used to... Read More
If you are reading this article, chances are you could... Read More
In this lesson, we will create a business card, using... Read More
Cable has grown from 13 houses connected together in 1948... Read More
Are you confused by all the information you receive from... Read More
This article will show you how to cut your printing... Read More
This tactic of the game was hard for me to... Read More
Advertising Advertising |
Zeytin | News - Magazine | Cinema - Video |